La Donsk is a boutique fashion brand founded in 2017 in New York. The brand needed new graphic materials for its new 2020 Collection.
We started with the lookbook itself. The lookbook is being sent to the fashion industry companies to show off the new collection.
The client asked for a rough~craft look that will empower the brand identity, history, and mentality as the whole collection is hand-made in NYC.
As we finished the lookbook we started to expand the brand identity using the graphic language we developed within the lookbook.
